With the unstoppable rise of AI Summaries, here are stats that should be concerning many a boardroom.

71% of UK websites score below 50/100 for AI visibility.

Not one has hit “AI-Ready” status. Zero, out of 31,000+ sites audited.

Meanwhile:
→ AI Overviews now intercept 1 in 3 Google searches
→ Zero-click has hit 60% of all searches
→ For informational queries, it’s 70%+

Does your customer’s journey begin with research?

Fewer than 5% of UK SMEs have done anything about this.

Not “not enough.” Anything.

That means 95% of business leaders are watching prospects get answered and half-persuaded by AI before a human ever reaches their website.

No dashboard flags this. No familiar metric dips. It’s just quiet, compounding absence.

Structured sites get cited 3x more than unstructured ones.

That’s not a marginal edge. That’s the difference between being in the conversation and not existing in it.

The businesses winning this aren’t the biggest. They’re the ones built in a language AI can read and trust.

Everyone else finds out the hard way. One invisible enquiry at a time.

Is your site one of the 71%? I run AI visibility audits against the OPTIMUM framework.

Message me with your business URL and contact details and I’ll tell you exactly where you stand.